B2B eCommerce | Rudy Abitbol

Inside Companies Adopting AI. The Technology is not the Problem.

When a platform detects slop, it flags it. When your buyer detects it in your content, your proposal, your deck — they just quietly trust you less.

Aug 4 • B2B eCommerce | Rudy Abitbol

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July 2026

Canadians love AI. Canadian companies still can’t cash it in.

Anthropic’s new data says Canadians are the world’s second-heaviest AI users per capita. Our productivity numbers say we’re wasting it.

Jul 15 • B2B eCommerce | Rudy Abitbol

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June 2026

My B2B eCommerce Maturity Model: 11 Levels, and How to Find Yours

A measurable guide to the 0–10 B2B eCommerce maturity model, and how to find the level you’re actually standing on.

Jun 16 • B2B eCommerce | Rudy Abitbol

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The Hybrid Store: A Guide to Running B2B and B2C on One Admin

The wholesale business is already hiding inside your DTC store. The infrastructure ships in your admin, and the market is several times bigger than the…

Jun 3 • B2B eCommerce | Rudy Abitbol

May 2026

B2B Online Chicago 2026: Four Sessions That Should Move Your Q3 Roadmap

I Sat Through Three Days of B2B Online Chicago. Here's What Actually Matters and justified the Trip

May 8 • B2B eCommerce | Rudy Abitbol

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April 2026

I ran a live GEO audit. Here’s what B2B distributors should actually look at.

I built a free GEO audit for B2B distributors and manufacturers because I needed it.

Apr 27 • B2B eCommerce | Rudy Abitbol

GEO Is Not SEO With a New Name.

Stop Treating It Like It Is.

Apr 9 • B2B eCommerce | Rudy Abitbol

March 2026

Your B2B Catalog Is Invisible to AI. Here’s the Fix.

Your buyer just asked ChatGPT to recommend industrial suppliers. Your competitor showed up. You didn’t.

Mar 25 • B2B eCommerce | Rudy Abitbol

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Death of the Order Taker

Why sales team alignment is the real B2B eCommerce adoption problem — and what's actually fixing it in 2026

Mar 16 • B2B eCommerce | Rudy Abitbol

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February 2026

Silicon Valley Finally Noticed Industrial Distribution. Now What?

Every B2B distributor should pay attention to — and the step most will skip

Feb 20 • B2B eCommerce | Rudy Abitbol

I Gave an AI Agent My SSH Keys and Let It Code on a Live Site.

For $76.

Feb 2 • B2B eCommerce | Rudy Abitbol

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January 2026

The B2B Market Has a $2 Trillion Secret

$15 trillion in US B2B sales.

Jan 29 • B2B eCommerce | Rudy Abitbol

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